10 trends in digital marketing
Nuri Djavit
This year has seen a flurry of activity in digital marketing. Brands and digital agencies alike are fast reacting and gearing up for yet another year of rapid changes that will incorporate both the transformational and the incremental.
All eyes seem to be on social marketing and, while it will certainly be at the core of many campaigns, it will not be the only thing commanding a shift in how we communicate.
This year will see the hype calming around Facebook apps, Twitter campaigns and ROL models for social media. Digital experts at...