Publicis Sapient: Make Some Room – Unconscious Bias Workshop

Publicis Sapient, the digital business transformation company, tackled unconscious bias in the workplace through an innovative new workshop.

Campaign details

Advertiser: Publicis SapientBrand: Publicis SapientAgency: In-houseCountry: United States

Campaign Summary

More diverse teams outperform and out-innovate less diverse teams. Specifically, unconscious bias within the workplace is robbing our industry of talent and energy. Companies are investing heavily in trainings due to this massive unchecked cost. However, growing evidence shows that traditional trainings are often ineffective and can even be counter-productive. At Publicis Sapient, we knew there had to be a different way. What if we applied our creative strategy skills inward, treating ourselves like we would our clients? What would it...

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