Schöb AG: Mail Sent Directly from the Forest

Schöb AG, a timber construction company, sent out a direct mailer to people in Switzerland to show them how it uses wood from Swiss forest, and encourage them to contact the brand.

Agency: Agentur am Flughafen

Objectives

Schöb AG is one of the leading Swiss timber construction companies and primarily uses wood from Swiss forests. The goal was to make this clear to potential new clients (architects and professional building owners) while at the same time inspiring them to get in touch.

Strategy

We wanted to create a direct mailer that would elicit a response, that makes it clear immediately what it is about and at the same time demonstrates the range of services Schöb AG offers.

Creative solution

We created a sustainable direct mailer in a high-quality, personalised sleeve made...

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