Brahma: Pay Per Beer

Brahma, a Brazilian beer brand, launched a pay-per-view beer service that allowed Brazilian soccer fans to purchase customised beer cans branded with their team badges at the same time they purchased pay-per-view soccer games.

Campaign video: Brahma – Pay Per Beer

Credits

Media agency: Africa São PauloChief Creative Officer: Sergio GordilhoExecutive Creative Director: Matias MenendezCopywriter: Nicholas BergantinArt Director: Maso HeckContent Director: Filipe BottonSpecial Projects Creative Director: Monique Lopes LimaSpecial Projects Manager: Fernanda Segura/ Juliana LeiteSpecial Projects Producers: Marilia Silva/ Julia Newman / Isabela LevyClient Services: Carolina Boccia / Heloisa Pupim / Carolina Miranda / Rafael Marques / Natalia AlvesMedia: Rodrigo Famelli / Antonio Arbex / Bruna Morano / Leonardo AraujoPlanning:Rodrigo Maroni...

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