Mars Petcare: Bringing four paws and a solution to the loneliness epidemic

Mars Petcare, a pet care brand, increased awareness of how pets can help people suffering from social isolation and loneliness in the UK by launching an event during Mental Health Awareness Month.

The Brief

Social isolation and loneliness are a growing public health epidemic. A recent survey revealed that nearly half (46%) of Americans always or sometimes feel alone. A third of people in the UK say that they 'often' or 'very often' feel lonely. Loneliness has a very real impact on physical health. It has been shown to be as deadly as smoking 15 cigarettes per day, making it as big a health concern as obesity. But while many have noted how devastating loneliness and social isolation are to individual health and society, one thing is continually lacking: solutions.

Evidence reveals...

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