How the world’s biggest marketers are tackling racial inequality: Insights from the CMO Growth Council

Amid unprecedented challenges in 2020, leading CMOs are committing to tangible change and leading with accountability on social issues like racial inequality.

Marketers are looking for powerful new solutions as they seek to tackle racial inequality – both within their own industry and across society as a whole.

Invaluable leadership in this regard comes from the CMO Growth Council, an initiative run by the Association of National Advertisers (ANA) and Cannes Lions (a sister company of WARC).

This body draws together senior executives from many of the world’s biggest brands, who are using their combined skillsets and communications savvy to address the biggest challenges in marketing.

And that task has rarely been more complex, with the push for racial justice...

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Insights Team
Bray Leino

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