Campaign details
Brand: Lidl IrelandBrand owner: LidlAgencies: Facebook Creative Shop, TeneoMarket: United KingdomIndustries: Supermarkets & grocery storesMedia channels: Social mediaBudget: Confidential
Executive summary
More than half of retail sales were influenced by digital yet so many businesses continued to underestimate the opportunity. That's why we were excited to highlight a recent project we worked on with the team at Lidl, one of the largest retailers in Europe. Like many retailers, Lidl produced leaflets and promotional catalogues to drive footfall and sales but hadn't managed to find their...