Grow To Know: Unearthing the green gap

Non-profit Grow to Know drove awareness, public education and Parliamentary action in the UK with 'The Green Gap', the smallest show garden ever seen at The Chelsea Flower Show.

Campaign summary

A year after Grow to Know won Silver and was named BBC Breakfast's feature garden at the Chelsea Flower Show, the not-for-profit was given almost no space to exhibit in 2023. This sign-of-the-times affront to inclusion made us even more hungry to stand out. Devising a strategy of (royal) disruption over permission, we rocked the very ground beneath the establishment's feet, drawing attention to inner-city green space inequality. Unveiled to the world as The Green Gap',our pro-bono tiny garden was delivered on a budget of £0 - this perfectly illustrating the stark disparity in...

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