- Global, forward-looking luxury trends influencing the Greater China market are: exclusivity, integration, circularity and using the metaverse to enhance, and even overturn, consumer experiences.
- China's luxury market is expected to regain growth with pandemic-enhanced opportunities; most luxury categories still have low online penetration rates.
- HNWIs in mainland China, known as the '0.3% True Luxe', prefer to invest in premium luxury products and haute couture, valuing exclusivity, scarcity, distinction and mystery; one implication is to service them with customisation, high-frequency 360° touchpoints for first-hand information, and culture capital aligned with their preferred styles.
- For the post-90s who are rising contributors to...
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