MMA Smarties North America Awards 2023
Honoring innovation, creativity and success in mobile marketing.
Best in Show
#StandUpToJewishHate
Brand
Foundation to Combat Antisemitism
Foundation to Combat Antisemitism
Agency
Mindshare New York
Mindshare New York
Country
United States
United States
Non-profit organisation the Foundation to Combat Antisemitism grew awareness of antisemitism beyond the Jewish community and support among non-Jewish allies in the US with a TV, OOH and social media campaign centred on the blue square symbol on mobile phones.
Gold
The milestone initiative
Brand
Ally Financial
Ally Financial
Agency
EssenceMediacom New York
EssenceMediacom New York
Country
United States
United States
Shoppable Walmart hub
Brand
Castrol
Castrol
Agency
Mindshare New York
Mindshare New York
Country
United States
United States
Peaks on peaks – shred the runway
Brand
JBL
JBL
Agency
Havas New York
Havas New York
Country
United States
United States
Mess free hero
Brand
Old El Paso
Old El Paso
Agency
Mindshare New York
Mindshare New York
Country
United States
United States
An influencer marketing slam dunk!
Brand
PlugSports
PlugSports
Agency
Moburst Parkland
Moburst Parkland
Country
United States
United States
Lunchabuild this
Brand
Heinz
Heinz
Agency
Starcom Chicago
Starcom Chicago
Country
United States
United States
Heavy metal metro
Brand
Valda
Valda
Agency
Havas New York
Havas New York
Country
Canada
Canada
Silver
Rising voices season 2
Brand
Indeed
Indeed
Agency
EssenceMediacom New York
EssenceMediacom New York
Country
United States
United States
The TikTok you stay in
Brand
Hilton
Hilton
Agency
Influential Las Vegas
Influential Las Vegas
Country
United States
United States
#TurnYourBack
Brand
Dove
Dove
Agency
Mindshare New York
Mindshare New York
Country
Canada / United States
Canada / United States
Let your sole out
Brand
Gushers
Gushers
Agency
Mindshare New York
Mindshare New York
Country
United States
United States
Tasty for the holidays
Brand
M&M Food Market
M&M Food Market
Agency
Reshift Media Toronto
Reshift Media Toronto
Country
Canada
Canada
Wedding, Super Bowl 57
Brand
E*TRADE from Morgan Stanley
E*TRADE from Morgan Stanley
Agency
MullenLowe Jersey City
MullenLowe Jersey City
Country
United States
United States
Bronze
Words + Music
Brand
Audible
Audible
Agency
Wavemaker New York
Wavemaker New York
Country
United States
United States
ReTok Shop
Brand
Nature Valley
Nature Valley
Agency
Mindshare New York
Mindshare New York
Country
United States
United States
Impact index
Brand
Tyson Foods
Tyson Foods
Agency
Mindshare New York
Mindshare New York
Country
United States
United States
Creative tech + AI elevates the Ad Council’s “pets and people together” PSA campaign
Brand
Yieldmo
Yieldmo
Agency
Yieldmo Nashua
Yieldmo Nashua
Country
United States
United States
