MMA Smarties Turkey Awards

Honoring innovation, creativity and success in mobile marketing.

Best in show
Gold
Silver
Bronze

Best in Show 2023

There is no better

Brand
Yumos

Agency
WundermanThompson Türkiye, Sobraz, PHD Turkey, Zone and Boomads

Country
Turkey

Yumoş transformed a famous Istanbul street with colourful streetlights that could be controlled by visitors with a scannable QR code to build awareness of its products and increase market share in Turkey.

Best in Show 2023

Prime Day

Brand
Amazon Türkiye

Agency
Über Dijital

Country
Turkey

Amazon Türkiye worked with influencers to advertise its Amazon Prime Day deals, its annual discount period for members, to continue its increasing success.

MMA Smarties Turkey Awards

Best in Show 2023

There is no better

Best in Show 2023

Prime Day

Gold winners

Cool lime base – more than it looks

Smiles are beautiful in every way with the Weblink technology used for the first time

Ruhun Doysun Chatbot

Generative AI based solidarity monument

A new era – Brandformance

Young women support centers project

Türkiye wrap hacking

Bizim Çiftçilerimizden Bizim Topraklarımızdan

Backpack

Street

Rotar ile Anda Kal!

Female stars of argiculture

Real-time targeting with dynamic creatives

Crazyfast – didn't see that coming’

Silver winners

FısssTık

The grillmasters are hitting the field

The refreshing game changer

Be fearless

Data usage in programmatic out of home

Boom boom gold

AXE would suit him the best

ile Maç Heyecanı Başlasın

Mangal Açlık Oyunu

Mother AI

25th November, I exist

ASMR unboxing

Barbie collection influencer campaign

Xpress national promo

Social experiment video

Co-branding partnership magic – Magnum Mini's omni success

Scoring big with Nogger – innovate with futboll occasion in e-commerce to win

Loyalty

Gold selection golden hour

Bronze winners

Geotargeting tailored for sales channel convenience

Select your solo, wipe and pass

What the Fanta

Who would throw away a brand new slide?

Future of fashion

HŞY relaunch / dropping the link

Real people, Real videos, a real partnership

11 DK – Kadına Yönelik Şiddete Karşı Uluslararası Mücadele Günü

X Murda Klip

Denemeye Cesaretin Var mı?

Dirt for good

Twitch

Pixel clean up day

Heart warming outdoor

#Temizkengüzel-Temizliğin İyiliği

Son Damlasına Kadar Sözümüz Var

Xpress guess the flavour

Bringing the home care audience to TikTok – #CleanTok

Coke podcast hack

Double up

Ambassador of hope – Baris Telli

Up in the clouds shower experience